During the 2019 edition of Salone del Mobile in Milan, CSrugs launched a daring collection of 9 designer rugs.
Under the Art Direction of Richard Hutten, the ‘crème de la crème’ of creative Holland made outspoken designs under the name ‘Freedom’.
Not only product designers, but also an architect, a graphic designer and an artist contributed to the collection: Irma Boom, Joep van Lieshout, Sabine Marcelis, Studio Makkink & Bey (Rianne Makkink, Jurgen Bey), Christien Meindertsma, Jolan van der Wiel, MVRDV architects (Winy Maas, Jacob van Rijs, Nathalie de Vries), Richard Hutten and Wim Bos.
The FREEDOM collection showcases the possibilites of the production facilities of CSrugs which were used by the designers as their playground.
Richard Hutten explains: “The briefing to the designers was as simple as it is complex: Design a rug within the boundaries of the production, but try at the same time to push the limits of the possibilities”. The aim was to create a collection which shows the personal interest and fascination of the designer. In a time where walls are being built, and around the globe people end up in prison fort heir opinion, it is important to give the designers a platform fort heir outspoken ideas”.